To create a successful video when collaborating with freelancers, it’s important to understand the business side of hiring these talented people. You need to establish the parameters of the project and set the creative expectations. The more you have planned, the better the overall experience will be.

Working with freelancers is a crucial part of the video business. In fact, Origin Story’s entire pool of talent is freelance based. It’s how we’re able to collaborate with the best people. As Creative Director, I assess what we’ll need to get a job done, then reach out and hire the people I think are best suited for that project.